5 Best Blue Chip Stocks To Watch Right Now

5 Best Blue Chip Stocks To Watch Right Now: McDonald's Corporation(MCD)

McDonald?s Corporation, together with its subsidiaries, operates as a worldwide foodservice retailer. It franchises and operates McDonald?s restaurants that offer various food items, soft drinks, coffee, and other beverages. As of December 31, 2009, the company operated 32,478 restaurants in 117 countries, of which 26,216 were operated by franchisees; and 6,262 were operated by the company. McDonald?s Corporation was founded in 1948 and is based in Oak Brook, Illinois.

Advisors' Opinion:

• [By Ravagadus]

  The breakfast wars are heating up nicely in the form of a three-way challenge between McDonald's (MCD), Yum Brands (YUM) Taco Bell and Starbucks (SBUX). The fight is on to lure unsuspecting customers from One Breakfast table to another.

• [By Paul Ausick]

  McDonald's Corp. (NYSE: MCD) traded up 1.02% today at $97.14. The company said it would offer free coffee at breakfast time for a two-week period beginning next Monday. Investors apparently like the idea that the company is responding to new competitive breakfast offerings. The 52-week range for the stock is $92.22 to $103.70. Trading volume for the shares was about 25% below the daily average of around 5.3 million shares traded.

• [By Bloomberg Businessweek]

  Alamy McDonald's (MCD) may recently have struggled to lure customers, but it still does far more business at each location than rival burger chains. The average McDonald's restaurant in the U.S. drew $2.6 million in revenue last year. Average sales for No. 2 chain Burger King (BKW): $1.2 million, according to data from its largest franchisee, Carrols Restaurant Group (TAST). What accounts for this more-than-a-million gap? "Everything from marketing and site selection to product initiatives and franchisee selection have been historical factor! s," said Nick Setyan, vice president in charge of equity research at Wedbush Securities, in an email. Here are four factors that drive higher sales volumes at McDonald's: 1. McDonald's gets more customers during off-peak hours. Look no further than the strength of its breakfast business relative that of Burger King, says Darren Tristano, executive vice president at restaurant consultancy Technomic. Egg McMuffin is part of the fast-food vocabulary in a way Burger King can't match. And beverage and snack offerings such as McCafe and wraps have helped increase McDonald's sales between meals. The dramatic impact from off-peak business explains why chains such as Taco Bell (YUM) are entering the battle for morning customers, while others such as Starbucks (SBUX) are seeking more afternoon and evening business. 2. The power of the Happy Meal. McDonald's has the largest share of kids meal sales in the fast-food industry and gets about 10 percent of total sales from Happy Meals, the most commonly advertised child-oriented fast-food item on television. Burger King, meanwhile, is still trying to win back "parties with kids and seniors and women," said Josh Kobza, Burger King's chief financial officer, at a conference last year. One way to do that: "We got rid of the creepy king character that tended to scare away women and children." 3. McDonald's has an edge on efficiency. Despite recent operational challenges at McDonald's,

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